The very first episode of the iconic children’s television show Sesame Street premiered in the United States. The series arose from a dinner party conversation between experimental psychologist Lloyd Morrisett (who was searching for new methods of delivering preschool learning to a much wider audience of poor, minority and disadvantaged children) and television producer Joan Ganz.
Following the first episode which was sponsored by the letters W, S, and E and the numbers 2 and 3; the Wall Street Journal reported that ‘if it turns out to be a hit, its producers hope to get enough Government and private contributions to keep it on the air.’
Still going strong today, by the time of its 40th anniversary in 2009, Sesame Street was being broadcast in over 140 countries and it has been estimated that around 77 million Americans have now watched the series as children.
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