30 outubro 2017

"The following question arises for a prince: whether it is better to be loved than feared, or the..."

“The following question arises for a prince: whether it is better to be loved than feared, or the reverse. The answer is that one would like to be both the one and the other; but because it is difficult to combine them, it is far better to be feared than loved if you cannot be both…He must only endeavor, as I said, to escape being hated.”

- Niccolo Macchiavelli, from The Prince (1513).

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